2̶0̶2̶4̶ ̶w̶r̶a̶p̶p̶e̶d̶ A year of Send Good Emails

Hey there,

I know—these emails are painfully irregular. But here we are, and I’m so glad you’re reading this.

Thank you

This project, Send Good Emails, was born this year, and I want to thank you for being part of it. Whether you’ve browsed email sequences on the site, shared feedback, or just enjoyed reading along—your support has meant the world to me.

Sounds cheeky, but it’s true.

When 2024 started, I was burned out. Like, not-being-able-to-sleep burned out. This project became a lightbulb moment—it distracted me, motivated me, and, honestly, helped me turn things around. So, thank you for being part of that.

New stuff: Black Friday sequences

Lately, I’ve been deep-diving into Black Friday email sequences—and there’s some gold in there. Sure, it’s a little late for this year’s sale season, but trust me: there’s huge potential here. With 10 months to prep for the next Black Friday, I can already see how this will pay off in a big way.

If you head to the site, you’ll already find Black Friday sequences from some incredible brands, including:

• Starter Story

• Magic Spoon

• Lemlist

• Part-Time YouTuber Academy (Ali Abdaal)

• beehiiv

• Ugmonk

• Hootsuite

• Miss Excel

Your input matters:

I’d love to hear from you. What types of email sequences and type of companies would you like to see more of? Just hit reply and let me know—your feedback helps shape what comes next for Send Good Emails.

Wishing you an amazing holiday season and an even better 2025. Thanks for being here.

Cheers,

David

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